Kim Kardashian Sells 20% Stake of KKW Beauty to Coty for $200 Million

“I’m very active during sales and launches,” the mom of four said. "We’ve doubled in a year. It just makes me proud of the brand and makes me want to push to do exactly what I want to do and continue to make the products that I love and stay true to the authentic collaboration.”

Kardashian West follows in sister Kylie Jenner's footsteps, who sold a 51% majority stake of Kylie Cosmetics to Coty for $600 million in November 2019. The sale valued Jenner's company at almost $1.2 billion and according to Forbes, left her with a net worth of just under $900 million.

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