Shoppers racing to buy New Look jumper that's a dupe for The White Company and £80 cheaper | The Sun

FASHION fans are raving about a knitted jumper from New Look as they’re convinced it's a dupe for The White Company. 

The high-street retailer’s Knit Crew Neck Jumper costs £19.99 – a far cry from The White Company’s cashmere numbers which cost as much as £349. 

“A staple in your new season wardrobe, this knit jumper is perfect for when the temps drop,” New Look bosses said. 

“We love it worn with a midi skirt and chunky boots for an effortless autumn-ready style.”

The jumper is made from acrylic, recycled polyester and elastane and is said to have a “soft knit feel” that isn’t “scratchy” against the skin. 

It is available in nine muted colours.


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Among these is black, off white, camel, mink, light green, dark green, navy, burgundy and pink. 

A number of shoppers recommend “going up a size” for a cosy fit.

“Great value for money, a similar jumper in The White Company retails for £98,” one buyer reviewed.

“This jumper isn't a cashmere blend but I can easily achieve the same look for a quarter of the price.

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“Really soft and well made sweater, beautiful colour and great fit,” another fashionista echoed. 

“Looks like a much more expensive brand.”

By comparison, The White Company’s Brushed Cashmere Crew Neck Jumper will set you back £198, while a colourblock variation costs £98.

“This is honestly the best simple white jumper I've ever purchased,” another New Look shopper said. 

“It's so comfortable and not itchy in the slightest. Smart looking for smart-casual work wear but also cute enough and cosy for casual wear. 

“Can see myself getting a lot of wear out of this in autumn. It fits so well. 

“I honestly love this so much! More than I was expecting for a simple item.”

New Look, which has 400 locations in the UK, has closed a number of its branches in recent weeks. 

It shut six branches in January and February this year too.


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But it's not all bad news because in November 2022, it opened several shops across the UK.

It also had plans to open more stores in 2023, though it wasn’t said how many and where in the UK plans were drafted for.

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