A Sinclair Lewis character in the novel “Babbitt” writes that in examining small towns, “You want to look at what they’re aiming to become.”
The same could be said of ski areas, which, in Colorado, are aiming to become bigger.
In Eagle County, Vail and Ski Cooper both expanded into new terrain in the 2019-20 season, each opening new surface lifts in 2020. Beaver Creek also plans to expand in the coming years. And this month, two of the ski areas they sit between on the I-70 corridor — Keystone Resort to the east and Sunlight Mountain to the west — have both received approvals to expand as well.
The effort to expand boundaries received new justification in the 2010-11 season when a record 60.5 million skier visits were recorded in the U.S. following record snowfall at resorts like Vail. In the seasons leading up to 2010-11, a growth trend had been seen in the sport, with the winters of 2007-08 and 2009-10 also recording roughly 60 million skier visits.
Read more on our partner Vail Daily.
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